Katrien Verleye
- katrien.verleye@ugent.be
- Phone
-
09 264 34 94
- Category
-
tenured academic staff
- Courses
-
Service Optimalization
Research Methodology
Innovation Management
Entity
Faculty of Economics and Business Administration
Department of Marketing, Innovation and Organisation
- Address
-
Tweekerkenstraat 2
9000 Gent - Phone
-
09 264 34 94
Bibliography
- Customer engagement through personalization and customization (2018) Alexander Bleier, Arne De Keyser, Katrien Verleye (UGent)
- Paradoxical tensions when opting for a co-creation strategy in a collaborative setting (2017) Katrien Verleye (UGent)
- Unraveling service delivery networks of customers with complex service needs (2017) Katrien Verleye (UGent), Bart Larivière (UGent), Aurelia De Swaef (UGent)
Personal data from this phone book may only be used for communication with individuals in the context of the mission of Ghent University.